So I haven’t been playing much music these days as my time is heavily occupied with the magazine & new clothing store I’m launching. Both of which have me spending a lot of time on Tumblr doing promo.

Tumblr: it's what's for dinner
There is a very good chance that Tumblr is not for you. But for me, it’s surprisingly effective. In the meantime, trust me when I say that at the very least, it has made me realize no one has yet codified the easiest way to use Tumblr to increase show attendance in only a few easy steps. So here we go:

